Nestlé to Cease Cremora Production at Harare Plant
The Harare plant will shift its focus to producing the Everyday creamers and Cerevita cereals.
Nestlé to Cease Cremora Production at Harare Plant
Harare, Zimbabwe – Nestlé has announced that it will cease production of its popular Cremora brand at its Harare plant once the transaction with Lactalis is complete.
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Cremora, a well-loved creamer brand, has been a staple in South Africa for over 70 years and is currently manufactured at Nestlé’s facilities in Babelegi and Potchefstroom, South Africa. According to FoodBev Media, these sites will be acquired by Lactalis as part of the deal.
The Harare plant will shift its focus to producing the Everyday and Cerevita lines of creamers and breakfast cereals. Nestlé has stated that this strategic realignment will “ensure the Harare facility remains an integral part of Nestlé’s efforts to drive future investments and sustainable development within Zimbabwe”.
In South Africa, Lactalis is known for producing various trusted brands such as Président, Parmalat, Melrose, and Bonnita, with operations spanning the Western Cape, Eastern Cape, Gauteng, and KwaZulu Natal.
Nestlé to Cease Cremora Production at Harare Plant
Nestlé’s head of external communications, Mota Mota, commented on the decision: “This decision was reached after considering various factors and was not taken lightly. We believe that Cremora is in good hands with Lactalis SA – a leading food company known for its expertise and commitment to excellence. This transition is in the best interests of our business, employees, customers, partners, and consumers, ensuring that Cremora continues to thrive and deliver quality products under new ownership.”
Mota further assured that the welfare of employees remains a top priority during this transition period, with job security, remuneration, and benefits remaining unaffected.
“We express our heartfelt gratitude to our dedicated workforce for their hard work and commitment in building Nestlé Cremora into the household name it is today,” Mota added.
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This move marks a significant shift in Nestlé’s operations in Zimbabwe, aligning with its broader strategy to focus on sustainable development and future investments in the region.