Instagram’s Zuckerberg Launches Threads App to Rival Twitter
"In its first seven hours, Threads recorded 10 million new sign ups" - Meta CEO Zuckerberg
The rivalry between Mark Zuckerberg and Elon Musk is heating up — and they haven’t even started their cage fight yet.
Meta, the parent company of Instagram, is taking aim at Twitter with its new “Threads” app — a microblogging platform that links to your IG account. The app went live Thursday.
In its first seven hours, Threads recorded 10 million new sign ups, Meta CEO Zuckerberg posted to his verified account Thursday morning on the fledgling social media.
The night before the launch, Zuckerberg also tweeted for the first time in over a decade, sharing the famous meme of Spider-Man pointing at himself — alluding to Threads’ similarities and rivalry with Twitter.
Threads is available for download now on the Apple App Store and Android Play Store. A desktop version is not yet available.
It markets itself as “Instagram’s text-based conversation app.” Its layout is nearly identical to Twitter’s, but with the option to keep your Instagram username as well as the accounts you already follow.
That said, there are slight differences — Threads allows for posts up to 500 characters long, while unpaid Twitter accounts only allow 280. Similarly, Threads users can upload videos up to five minutes long, while a base Twitter account is limited to two minutes and 20 seconds. These posts can then be shared to one’s Instagram story.
Threads users can also choose to make their profiles private, where only approved followers will be able to see and interact with your content.
Threads has launched in over 100 countries for iOS and Android; in the near-future, the app will receive updates including improved recommendations and a more robust search function, said a spokesperson for Meta.
Here are the reviews for by early adopters
https://twitter.com/OzraeliAvi/status/1676939210404810754?t=zRxWKBUwtRaSEXAGwUaLhA&s=19