EFF Calls off Protests Against Clicks SA’s Racist Hair Advert

EFF calls off protests against Clicks SA’s racist hair advert

South Africa militant opposition Economic Freedom Fighters has called off protest action at all Clicks Stores with immediate effect paving way for resumption of normal operations.

According to a joint statement released by EFF and Clicks, the pharmaceutical company has taken full responsibility for the racist advert that denigrates hair of black women posted on the company’s website.

Following the advert, Clicks was forced to shut all its shops in the Southern African nation as the EFF mobilised it’s supporters to punish the company protesting, disrupting business at the shops.

This reporter visited five Clicks Shops in the capital Pretoria which were closed with glass doors and metal doors sprayed with red graffiti denouncing racism.

The company agreed to remove from its shops all Tresemme SA products and replace them with locally produced products.

“Clicks will donate a minimum of 50 000 sanitary towels (pads), 50 000 sanitizers and masks to rural and informal settlements identified by EFF, ” reads in part the statement released by EFF.

Further, the pharmaceutical giant will award scholarships to rural black African female and opharned by HIV/AIDS learners who want to attain pharmaceutical qualifications in the year 2021.

The EFF pledged to work with the police to ensure that those who vandalised Clicks Stores are arrested and prosecuted